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Drew is the Chief Marketing Officer and E-commerce Director at TCS Digital Solutions, with over 20 years of experience in the printing industry. His extensive background in marketing within this sector has deepened his passion and knowledge. He offers valuable tips and reviews on the latest printing products and innovations, dedicated to helping businesses and individuals find the most efficient and high-quality solutions for their printing needs. For a closer look into his insights and experiences, you can connect with Drew on LinkedIn, Instagram, and Facebook.

label printing

Label Printing 101: Basics of Great Labels and Tips to Achieve Them

Image and branding have a huge impact on consumers’ decision-making process. Around 75% of consumers recognize brands by their logos. Good branding can drive sales while bad branding can scare sales away. This is why having a great label can be so important. It will have an influence over whether or not your product will sell.

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